An Expert Partner, or what Canada Post now refers to as a “Smartmail Marketing Expert Partner”, is a company that demonstrates its expertise in direct mail execution and delivery and meets certain eligibility requirements established by Canada Post. These eligibility requirements include things like ensuring all our staff are adequately trained in direct mail management, sales and production.
Quite simply, it means we’re really good at direct mail and we can provide you with the kind of expertise and experience that Canada Post usually reserves for its larger business customers!
What are the benefits of using an Expert Partner?
- Access in-depth knowledge – We have access to a pool of resources including market studies and test cases in various business verticals.
- Get seasoned advice – If you’re new to direct mail, you’ll benefit from our experience in direct mail strategy and our knowledge of all rates and special discounts that could save you money and time.
- Use our technical expertise – We will take care of the mailing details for you – such as sorting and grouping your direct mail by postal route, adhering to printing specifications and much more.
- Save money with direct mail offers and promotions – Enjoy substantial savings on your next direct mail campaign. Canada Post provides us with access to special discounts, providing better value and cost savings on direct mail campaigns.
Contact any member of our client services team so that we can provide you with the “expert partner” knowledge that makes your next direct mail campaign a success.